Practical articles to help you grow your business
So you have a great program or service, but how do you come up with a price that reflects your value and expertise?
Identifying your primary business archetype can really help you narrow down your products and services, carve out a niche, and develop a unique brand voice. So, which business archetype are you?
When done with your customers' best interest in mind, good consumer psychology is a good way to help people make the right decisions for themselves. It also makes them feel good about interacting with your business and buying from you.
Having a unique niche is crucial if you want your business to succeed. However, nailing your niche is a challenging task that won't happen overnight. Often the perfect niche will reveal itself to you as your business evolves.
The name of your product or service can have a huge impact on its success or failure. That's why it's important to come up with a compelling name that sparks interest.
It's important for your business to stand out from the crowd. Here are 4 areas in your business where you can differentiate yourself from your competitors.
If you have the perfect marketing message but you're not communicating it effectively to your audience, then no-one will hear it. Learn how to communicate effectively with your online audience.
If you're thinking of starting your own business and being your own boss, a home-based business is a great way to dip your toes in.
Thoughtful and helpful content paves the way for what we want our readers to do -- whether that's sharing our content, opting in, or buying something from us. Here's how to use content marketing to bring in the vital connections that lead to conversions and long-lasting relationships.
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